Premier League clubs move to boycott advertising with firms that ‘fuel hatred’

Premier League clubs are in discussions over joining an advertising boycott of companies that fail to promote inclusion and diversity, part of a new front in the battle against online abuse.

The pressure group Stop Funding Hate is talking with top-flight and EFL clubs over the possibility of signing up to the Conscious Advertising Network (CAN), which seeks to stop advertisers funding companies that “fuel hatred”. It follows the arrest this week of a 12-year-old boy after racist messages were sent to Crystal Palace’s Wilfried Zaha on Instagram.

The push for a more ethical approach to advertising comes after the success of the Stop Hate for Profit campaign in the United States. Over the past month more than 100…